31
Dec. 2006

Rentsline Identity

Posted by Fabrika under Rentsline

Rentsline.com Identity

Art Direction & Design

Connecting property owners & tenants. Rentsline.com is a one stop solution to finding a home. The goal was to create an identity that would distinguish itself from its competitors. After four concepts, we arrived at the final solution seen at the top. View the gallery for all the concepts.

Concept #1 was based on the map metaphor Concept #2 was based more on urban style, my favourite Concept #3 should have been for house owners, not renters. WTF was I thinking?

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